"Tom qab ua haujlwm dhau sijhawm thaum tsaus ntuj, Kuv tau siv los noj tus kheej cua kub kub kub lossis ua noj ib pob ntawm cov noodles kom txaus siab kuv tshaib plab." Ms. Meng los ntawm Beetipiao tsev neeg tau hais rau tus neeg sau npe ntawm "Tuam Tshoj Lag Luam Txhua Hnub". Nws yog qhov yooj yim, qab thiab pheej yig vim tias nws nyiam kev yooj yim. Vim li cas noj mov.
Nyob rau tib lub sijhawm, cov neeg sau ntawv pom tias qhov yooj yim thiab cov khoom noj ceev ceev tau nyiam cov peev txheej. Tsis ntev los no, lub hnab ntim khoom noj nrawm nrawm " Raws li cov txheeb cais tsis tau los ntawm tus neeg sau xov xwm, txij li xyoo tas los, tag nrho cov nyiaj txiag ntawm kev yooj yim thiab cov khoom noj ceev ceev tau tshaj 1 billion Yuan.
Coob tus neeg xam phaj ntseeg tias txoj kev yooj yim ntawm kev txhim kho thiab cov khoom noj ceev ceev muaj qee yam ua nrog kev lag luam nyob hauv tsev, kev txhim kho tub nkeeg, thiab kev txhim kho thev naus laus zis, thiab thev naus laus zis. Sub-kev loj hlob tau dhau los ua neeg tsis muaj.
Tuam Tshoj Tus Kws Lag Luam Kev Lag Luam Zhu Danpeng ntseeg tias qhov yooj yim thiab cov khoom noj ceev nrawm tseem muaj ntau chav rau kev txhim kho yav tom ntej. Nws tseem hais ntxiv, "raws li cov pej xeem sib faib ntawm cov tshiab sib faib tshiab txuas ntxiv mus rau kev ua kom zoo dua, cov zaub mov yooj yim yuav muaj sijhawm sai sai rau 5 txog 6 xyoo."
Ciav hlau
"Yav dhau los, cov mij tsis muaj dab tsi thiab cov mij tsis muaj dab tsi tuaj yeem mloog thaum hais lus yooj yim thiab cov khoom noj sai. Tom qab ntawd, thaum qwj mij los tau nrov thoob plaws hauv Is Taws Nem, lawv feem ntau yuav. Nws yuav yog vim kev tshawb nrhiav nquag. Lub pob hluav taws xob e-lag luam pom zoo dua cov khoom noj sai sai raws li tus kheej nyiam. Kuv nyuam qhuav pom tau tias muaj ntau hom tshiab thiab ntau pawg ntawm pawg, "Ms. Meng tau hais qhia.
Raws li Moms. Meng hais tias, nyob rau xyoo tsis ntev los no, kev yooj yim thiab cov zaub mov nrawm nrawm tau txuas ntxiv mus nthuav dav, thiab ntau tus neeg ua haujlwm koom tes nrog. Raws li cov ntaub ntawv ntawm Tianyanchana, muaj ntau dua 100,000 kev lag luam ua haujlwm hauv "zaub mov yooj yim". Ib qho ntxiv, los ntawm qhov kev pom ntawm kev noj, kev muag khoom ntawm kev yooj yim thiab cov zaub mov nrawm kuj yog pom tseeb. Raws li kev txheeb cais los ntawm Xingtu, thaum lub "6.18" kev nce qib uas nyuam qhuav los txog qhov yooj yim thiab cov zaub mov nrawm hauv online nce ntxiv los ntawm 27.5% thawm xyoo.
Kev loj hlob sai ntawm kev yooj yim thiab cov zaub mov nrawm yog tsav los ntawm ntau yam. Xu Xiongjun, tus tsim ntawm Jiude cov tuam txhab kev pab tswv yim, ntseeg tias kev sib faib, kev lag luam nyob hauv tsev, cov khoom noj yooj yim thiab nrawm nrawm nyob rau xyoo tas los no. Nyob rau tib lub sijhawm, lub tuam txhab nws tus kheej txuas ntxiv los ua kom yooj yim thiab cov khoom siv tau zoo, uas ua kom yooj yim thiab khoom noj khoom haus ceev thiab kev lag luam. "
Liu Xingjian, Nrhiav tau tus khub ntawm txhua hnub, ntaus nqi rau kev lag luam txoj kev vam meej los hloov pauv hauv kev thov thiab muab. Nws hais tias, "Kev tau txais kev ua haujlwm tau hloov pauv tau hloov pauv tsis ntev los no. Cov neeg tau txais kev pab tau muaj ntau yam tau tshwm sim qhov tshwm sim ntawm cov khoom tshiab ntxiv. Tsis tas li ntawd, nws tseem muaj feem xyuam rau kev tsim kev txhim kho thiab kev txhim kho thev naus laus zis. "
Qab rau cov neeg tau txais kev pab siv, qhov yooj yim thiab cov khoom noj ceev ceev tau zus mus rau hauv 100-billion-theem khiav. Qhov "202] kev yooj yim thiab cov ntawv nthuav qhia kev lag luam ceev tshuaj" tso tawm los ntawm CBndata taw qhia tias kev ua lag luam hauv tsev tau tshaj li 250 Billion Yuan.
Hauv cov ntsiab lus no, hauv ob xyoos dhau los, muaj cov xov xwm txuas ntxiv ntawm kev nqis peev ntawm kev khiav nrawm nrawm. Piv txwv li, Bagou tau ua tiav qhov kev khwv nyiaj los ntawm kaum ntawm Yuan, thiab lub hnab ua noj ua ke kuj ua tiav cov nyiaj tau los ntawm ze li 10 lab yuan. Tsis tas li ntawd, Akuan cov zaub mov tab tom nrhiav kom tau mus ua pej xeem tom qab ua tiav ntau cov puag ncig kev lag luam. Nws tau ua tiav 5 puag ncig ntawm kev tau txais nyiaj hauv peb lub xyoos txij li hipot, suav nrog cov tsev nyob hauv tsev thiab lwm cov koom haum uas tau txais txiaj ntsig zoo.
Liu Xestjian tau taw qhia tias "Tshiab thiab txiav-ntug kev tau txais txiaj ntsig muaj qee qhov zoo ntawm cov khoom siv, thev naus laus zis, thiab kev pom rau cov neeg siv. Piv txwv, kev sib xyaw ua ke ntawm cov saw hlau, ua kom cov nqi siv tau zoo, thiab kev txhim kho cov neeg siv khoom noj dhau los ntawm cov kev sib tw thev naus laus zis, thiab lwm yam. Cov khoom siv hauv qab ntawm cov khoom yog tas li kev kho kom yooj yim, thiab cov khoom lag luam zoo, thiab cov khoom lag luam zoo nkauj ua tau zoo thiab cov nqi rov qab. "
Kev twv txiaj cov ntu kev lag luam
Cov kws tshaj lij tshawb nrhiav cov khoom siv hluav taws xob e-ua lag luam thiab pom muaj ntau yam yooj yim, cov nplej zom, thiab lwm yam, thiab lwm yam. Tsis tas li ntawd, cov khoom lag luam yeeb yam tseem muaj ntxiv subdivided, xws li liuzhou qwj mij, thiab nkaws nplej mij, thiab nkaws lard mleodles mij ua noodles tau tsim los ntawm lub tuam txhab nyob ib puag ncig hauv cov yam ntxwv hauv nroog.
Ib qho ntxiv, kev lag luam tau nthuav dav thiab subdivided lub cons consientient and thiab cov khoom noj khoom haus yooj yim, uas muaj kev lag luam me me, kev sib koom ua tshiab, thiab kev sib koom ua si sab nraum zoov. Scenes.
Hauv qhov no, Liu Xingjian tau hais tias thaum lub lag luam muaj qee theem, nws yog txoj cai tsis dhau los hloov los ntawm kev ua haujlwm zoo heev. Cov npe tshwm sim yuav tsum tau nrhiav kev sib txawv ntawm cov kab sib txawv.
"Tam sim no subdivision thiab iteration ntawm kev lag luam yog qhov tshwm sim ntawm kev txhim kho ntawm cov neeg tau txais kev txhim kho sab kev txhim kho thiab kev txhim kho ntawm kev lag luam sab. Nyob rau yav tom ntej, cov subdivision taug qab ntawm tag nrho cov zaub mov yooj yim ntawm Suav yuav nkag mus rau txhua qhov kev sib tw rau kev lag luam tseem ceeb rau kev lag luam kom tsim kev lag luam. Tus yuam sij rau kev thaiv. " ZHU DANPENG tau hais.
Professor Sun Baoguo, Anperialian ntawm Suav Academy of Engineering, ib zaug suav cov khoom noj yog plaub lo lus, uas yog "tsw". Kev txhim kho ntawm kev lag luam khoom noj yuav tsum muaj tsw thiab kev noj qab haus huv-taw qhia.
Qhov tseeb, kev noj qab nyob zoo ntawm cov khoom noj yooj yim thiab cov lus qhia nrawm yog ib qho ntawm kev lag luam txhim kho thiab kev hloov pauv tsis ntev los no, thiab ntau lub tuam txhab tau hloov mus rau cov khoom noj muaj txiaj ntsig zoo los ntawm kev qhia txog kev thev naus laus zis. Nqa cov qeb ntawm cov mij tsis muaj ib qho piv txwv. Kev noj qab haus huv ntawm hom kev lag luam no tsuas yog cuam tshuam rau hauv cov roj txo thiab nce cov khoom noj ntxiv. Raws li kev ua yeeb yam ntawm Jinpailang, nws ua tau raws li cov neeg siv khoom rau "txo cov roj, ntsev thiab qab zib ua noj ua haus thiab fd khov-kom qhuav thev naus laus zis. Ntxiv rau cov mij tsis muaj, ntau hom khoom siv tsom mus rau kev noj qab haus huv thiab cov khoom noj muaj roj ua kom nrawm nrawm Cov hom-ntug-ntug kev tsom mus rau kev noj qab haus huv thiab cov calories tsawg xws li super xoom, txiv kab ntxwv khiav, thiab lwm yam.
Cov khoom lag luam tshiab txhais tau tias muaj nqi nce ntxiv. Tus neeg saib xyuas cov khoom noj khoom haus hauv Henan tau tsim cov khoom lag luam sab hauv thiab cov khoom lag luam tas li, tab sis qhov no tseem ua rau tus nqi tau nce. " Cai Hongliang, tus thawj coj thiab tus thawj coj ntawm Ziha lub lauj kaub hom, "kev siv cov thev naus laus zis khov, kom tau nce cov nqi uas muaj nqi los ntawm plaub zaug." Liu Xingjian tau taw qhia, "nyob rau hauv ib lub sijhawm ntawm kev sib tw ntawm ib qho loj heev rau kev yeej cov khoom lag luam, uas yuav tsum tau cov nqi ntawm cov neeg siv khoom siv, uas tau sim cov khoom siv cov khoom siv ntawm cov lag luam."
Nws yog tsim nyog sau cia tias ntau lub tuam txhab tau pib txhim kho lawv cov hlua tes. Raws li cov ntaub ntawv pej xeem, cov zaub mov AKUAN muaj tsib lub hauv paus ntau lawm thiab muab cov kev pab cuam OEM rau cov hom neeg zoo. Zihi lauj kaub tau nqis peev ntau dua li kaum ob lub chaw tsim hluav taws xob, ua rau muaj kev sib koom tes nrog cov tais diav thiab lwm yam khoom xyaw thiab tswj cov nqi.
Fang Ajian, tus tsim thiab CEO ntawm Bayou, rau qee yam khoom noj khoom haus tsis muaj kev daws teeb meem rau kev rov qab kho dua tshiab; Tsis tas li ntawd, nce nce txoj kev taug kev nyob ntev los ntawm cov txheej txheem ntau lawm txhais tau tias cov khoom siv cov khoom siv cov khoom siv yuav tsum ua tiav los ntawm kev thov sab. Nws hais tias, "Classou tam sim no cov nqi ntau lawm thiab txo cov nqi tsim tsim tau los ntawm kev them nqi traceability thiab in-qhov chaw hloov pauv. Los ntawm ib xyoos rau kev siv zog, tag nrho cov ntawv cog lus tag nrho ntawm cov khoom lag luam tag nrho cov khoom tau raug txo los ntawm 45%. "
Kev sib tw ntawm cov qub thiab tshiab hom yog nrawm
Tus kws tshaj tawm pom tias cov neeg ua si tam sim no nyob rau hauv kev yooj yim thiab Bagenshu coj los ua cov lamenshuo, kongenu, thiab cov hom master kong thiab uni-thawj tswj hwm. Cov tuam txhab sib txawv muaj cov kev loj hlob sib txawv ua ntej. Tam sim no, kev lag luam tau nkag mus rau theem kev sib tw ntawm kev sib tw ntawm kev noj qab haus huv ntawm cov tshiab thiab qub. Hom kev ua lag luam ua ke nrog tus qauv los ntawm kev tso cov khoom lag luam tshiab, thaum hom tshiab ua haujlwm rau cov kev lag luam tshiab thiab cov ntsiab lus lag luam los ua ib txoj kev sib txawv.
ZHU Danpeng ntseeg tau tias cov tuam txhab ib txwm muaj cov nyhuv hom, cov khoom siv ntau lawm, thiab nws tsis yog qhov nyuaj rau kev tsim kho, txhim kho, thiab itherate. Rau cov hom tshiab, nws tseem tsim nyog yuav tau ua tiav cov khoom siv ua tiav, qhov ruaj khov, kev hloov pauv hloov tshiab, cov neeg siv khoom lag luam nplaum ua kom zoo, thiab lwm yam.
Kev txiav txim los ntawm kev nqis tes ua ntawm cov khoom lag luam ib txwm muaj, cov lag luam xws li Master Kong thiab Uni-Thawj Tswj Hwm yog kev taug kev ntawm qhov siab kawg. Thaum pib ntawm lub xyoo no, Jinmailang tau pib lub siab-kawg hom Ramen ntxuam; Yav dhau los, Master Kong pib hom high-end-xaus hom xws li "Suda Noodle Tsev"; Uni-Thawj Tswj Hwm tau tsim tawm ntawm cov hom kev xaus xws li "Man-Han noj hmo" thiab "Kaixiaozao", thiab qhib ib lub khw muag khoom cais tawm.
Los ntawm cov kev pom ntawm cov tswv yim hom tshiab, cov zaub mov akuan thiab konge tab tom noj txoj kev sib txawv. Piv txwv li, cov zaub mov Akuan tau muab cov khoom muaj nyob hauv cheeb tsam thiab tau pib ntev li ntawm 100 yam khoom xws li Sichuan nodles series thiab chongqing me me nodles series; Kongke thiab Ramen tau hais tias kom nkag mus rau hauv hiav txwv kev ua lag luam, cov qub tsom rau cov nplej zom, thiab tom kawg tsom rau Japanese Ramen. Nyob rau hauv cov nqe lus ntawm channels, qee hom tshiab tau pib ntawm txoj kev ntawm online thiab offline kev koom ua ke. Raws li cov kev cia siab ntawm Akuan cov zaub mov, txij xyoo 2019 txog 2021, nws cov nyiaj hauv online Channel yuav yog 3043 lab yuan thiab 743 lab yuan, ntxiv rau xyoo; Tus naj npawb ntawm cov neeg lag luam offline tau nce ntxiv, feem ntau ntawm 677, 810, 906 lub tsev. Tsis tas li ntawd, raws li Fang Ajian, Bagou online thiab offline Muag piv yog 3: 7, thiab nws yuav siv sijhawm rau kev muag khoom ua ntej rau yav tom ntej.
"Tam sim no, qhov yooj yim thiab kev lag luam nrawm nrawm tseem tab tom subdivided, thiab cov hom tshiab kuj ua rau ntawm no. Tau Txais Cov Teeb Meem, Diversification ntawm Cov Pab Pawg Neeg Siv Khoom Siv, thiab Fragmentation ntawm cov channel tseem tseem coj cov cib fim rau cov hom tshiab sawv ntsug. " Liu Xingjian tau hais.
XU Xiongjun tau hais qhia txog cov neeg tshaj tawm lossis hom tshiab, cov tub ntxhais yog ua ib txoj haujlwm zoo hauv kev ua haujlwm tshiab nyiam ntawm cov tub ntxhais hluas nyiam. Tsis tas li ntawd, cov khoom lag luam zoo nkauj thiab cov lus hais tsis tuaj yeem tsis quav ntsej. "
Lub Sijhawm Post: Dec-15-2022